Thursday, March 17, 2005

Where To Go from Here with My MLM Business?

Wow! Pregnancy sure took the wind out of my sails for awhile!

I'm just over 8 weeks now, and finally getting some energy and ambition back. I was surprised that I lost all interest in my business, my blog, pretty much everything that didn't have to do with sleeping or combating nausea, lol!

Anyway, I'm feeling better and looking for ways to generate more leads for my MLM business, on my own. One of my biggest expenses, that lead (sorry for the pun) to me having to uber-scale-down my prospecting, was the cost of leads.

I was spending way too much for leads that I was unable to convert to interested prospects, let alone new team members.

I have been pondering this for the past few weeks, as I was absolutely sure I had finally found the perfect business for me, based on my skills and abilities. I was very comfortable calling people, I felt I could learn what to say and tell the story of my business effectively, I loved the products, they worked, and the reputation of the company is impeccable.

But that wasn't enough. As week after week went by, then month after month, I still hadn't sponsored anyone.

My upline's response was, I hadn't called enough people. I have also heard this from Jim Rohn, on his CD "Building Your Network Marketing Business." In the beginning, it's a numbers game until you gain confidence which your prospects can sense and respond to. Who am I to argue with Jim Rohn??

Yet I knew I was calling as many as I could, based on my current life circumstances. Is there no hope for me then, I wonder?

I'm really not into making excuses. I'm often too independent for my own good, too. So I sat down to figure out what I was missing. I came to the conclusion, based on our team training calls, that I needed to use three-way calling. So that became my goal.

Still, I was unble to get my prospects to the point where they knew enough to bring them to my upline! People were not reading the messages I was sending (and paying $69 a month to be able to use/send, btw). Sometimes, the messages never made it through their spam filters, and I was faced with having to explain everything myself - totally removing the most attractive aspect of the business for me - using technology to leverage my time.

Even people I had talked to on the phone, seemingly connected with and who told me they would, didn't reveiw the material. What I heard more than once was, "to be honest, I really don't want to do network marketing".

And I even knew what to say to that, as we have discussed it many times on team calls! But it still wasn't convincing them to spend the time to revewi the information about the company I represent...

So ultimately I knew the painful truth: It was ME.

It wasn't MLM, it wasn't the cost, or the time to read a few emails or attend a conference call. It was something about me that was keeping these people firmly on the fence or saying NO to my offer.

That's the only sensible conclusion I can come to, based on months of hearing success stories of others on our team who are "making it", who are no more articulate, talented or gifted than me (not that I'm "all-that", but hopefully you get my point, lol!!!)

And I continued to hear, "make more calls, talk to more people, be more personal and less professional, connect with more people..."

In the meantime, I'd run out of money! Literally having about $200 left to invest in this business, I've pulled way back to figure out what to do now.

This is up to the minute, so future posts will be about where I'm going from here. Am I giving up? Am I going to find a way to move forward, with as little $$ as possible? Am I going to get out of MLM altogether, like so many before me, even though I know beyond a shadow of a doubt that this business can and does change lives?

Stay tuned...

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MLM Work At Home

Misleading Marketing in MLM

Man the way some peopel approach mlm really bugs me!

A member on a discussion list I'm subscribed to told a story the other day. She has been job hunting, and she went to what she thought was an interview, only to find out it was a mlm prospecting meeting.

She was po'ed and I don't blame her. Then she wrote, "Surely I don't have to resort to that to make money!"

Sigh... yet another black eye for those of us working non-deceptively in mlm to deal with.

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MLM Work At Home.com